Toyota Safety Sense™ 2.5 Standard on 2021 C-HR

Toyota Safety Sense™ 2.5 | Mishawaka, IN

The suite of advanced driver-assist technologies from Toyota, Toyota Safety Sense™ 2.5, will be standard on the 2021 C-HR. The C-HR, which blends elements from several body types — hatchback, compact crossover, and sport coupe — optimizes its bold, sporty look with a special edition for 2021.

Toyota Safety Sense™ 2.5

Updated to monitor bicyclists in the day and detect pedestrians in low light along with emergency steering assist, Pre-Collision System with Pedestrian Detection alerts you to potential dangers and engages the brakes to help minimize a collision under proper conditions. Other systems in the safety tech suite include Road Sign Assist, Automatic High Beams, Full-Speed Range Dynamic Radar Cruise Control, and Lane Keeping technology. Under proper conditions, these systems help you focus on the rules of the road, see your path ahead, respond to the traffic around you, and maintain a safe lane position.

2021 Toyota C-HR highlights

New for the 2021 C-HR is the special edition model, Nightshade. This model clads the 2021 C-HR in black for a moody, no-nonsense exterior look. It features door handles, badges, a chin spoiler, lug nuts, alloy wheels in black. The interior fabric is black, too, with a trim of gunmetal. If you’re not into the Nightshade edition, you still have new color choices to choose from for the 2021 C-HR — Oxide Bronze with Black Roof, Oxide Bronze, and Magnetic Gray Metallic with Black Roof.

Stop by to experience the brand’s technologies like the Toyota Safety Sense™ 2.5 when you take one of our shiny new Toyota models for a test drive at Jordan Toyota in Mishawaka, Indiana.

Toyota’s New 2021 Venza Campaign Focuses on Adventurers

new campaign for the 2021 Venza | Mishawaka, IN

Toyota’s new 2021 Venza campaign appeals to the adventurers of the world. Dubbed “Seekers of New,” the campaign spotlights the travel-ready features of the all-new 2021 Venza.

The campaign

“The new campaign beautifully highlights the best that Venza has to offer,” said Ed Laukes, group vice president, Toyota Marketing, Toyota Motor North America. “Complete with advanced vehicle technologies and hybrid performance, Venza upholds the impeccable quality, style, and handling our customers know and expect from Toyota.”

The first hero spot of the “Seekers of New” campaign is called “Lifesaver.” The 30-second video, which centers on a couple’s journey to find their lost dog, showcases the responsive performance, agile maneuverability, and all-weather capability of the 2021 Venza. Integral to the success of the couple finding their dog is the SUV’s available Digital Rearview Mirror with HomeLink®. After they catch a glimpse of the pup in the mirror, the driver reroutes in the right direction. Ultimately, the family is reunited.

2021 Toyota Venza

The elegant 2021 Venza offers three well-equipped trim levels, LE, XLE, and Limited. Each trim delivers the advanced suite of driver-assist technologies, Toyota Safety Sense™ 2.0, along with impressive EPA-estimated fuel ratings of 40 mpg in the city, 37 mpg on the highway, and a combined rating of 39 mpg.*

Contact Jordan Toyota in Mishawaka, Indiana, to learn more about the 2021 Toyota Venza. Or better yet, stop by to test-drive it.

*EPA-estimated 40 city/37 hwy/39 combined mpg of 2021 Venza. Use for comparison purposes only. Your mileage will vary for many reasons, including your vehicle’s condition and how/where you drive. See www.fueleconomy.gov.

Toyota Expands Certified Technician Program

Toyota Certified Service Technicians | Mishawaka, IN

Toyota is expanding its certified technician program to ensure that when you bring your car in for service, it gets the best possible care — whether it’s at a Toyota dealership or not.

The automaker’s T-TEN program (Technician Training & Education Network) works with local organizations and schools to offer students training that meets the highest standards in the automotive industry. Students can attend the program at 36 locations in the United States, which is now being expanded to another eight locations.

Students attending Toyota’s certified technician program not only learn how to work on Toyota and Lexus vehicles — they also earn an associate’s degree and ASE certification. The program takes about two years to complete, though a 12-week crash course is offered to veterans and active-duty service members.

Since the program was founded in 1986, nearly 12,000 students have graduated. And while it acts as pipeline for new Toyota and Lexus service technicians who really know what they’re doing, students are free to apply for any other automotive service operation.

At Jordan Toyota, our technicians pride themselves on their expertise. It’s nice to see that Toyota is working to train the next generation of technicians.

2021 Toyota Tacoma Starts at $26,150, Gets Special Editions

2021 Toyota Tacoma | Mishawaka, IN

The popular midsize Toyota Tacoma pickup truck has now launched for the 2021 model year. Starting at $26,150, it ranks among the most affordable pickups you can buy on the market, and it now comes with two new special editions that ought to grab your attention.

To say the Tacoma is varied is an understatement. Between its many trim levels, cab sizes, drivetrain options and special editions, the Tacoma is offered in no fewer than 37 different models. The range-topping Tacoma 4×4 TRD Pro Double Cab starts at $46,780, which means you’re looking at a different Tacoma for every $557 increment.

In other words, there’s a Tacoma for every budget and every need you can have. Whether you’re looking for capability, off-road fun or family-friendly features, the Tacoma delivers. For the 2021 model year, it also gets more standard equipment across the lineup: dual-zone automatic climate control is now offered on all V6 models, SR5 models and higher get a first-aid kit, and the TRD Sport and Off-Road get an upgraded audio setup.

Additionally, the 2021 Tacoma is more stylish thanks to a new Lunar Rock paint option, a new Trail Special Edition and a new Nightshade Edition. The Trail Special Edition adds all-weather floor liners, Kevlar all-terrain tires, black trim elements and a 120-volt power outlet in the bed, where you’ll also find lockable storage. The Nightshade Edition does just what you’d think, turning the Tacoma into a luxury pickup with blacked-out leather trim and darkened chrome.

Interested in the 2021 Toyota Tacoma? Get a closer look at this excellent midsize pickup truck at Jordan Toyota in Mishawaka, Indiana!

Tips for Taking a Zero-Waste Road Trip

Woman and Dog on Road Trip | MIshawaka, IN

Budding environmentalists look for ways to reduce their impact on the delicate ecosystem of our beloved planet in every way possible. If you and your eco-buddies are looking to shirk the environmentally-detrimental airline industry taking outdoor adventures this fall, here are some strategies for taking a zero-waste road trip.

  1. Smart snacking: One of the highlights of any road trip is passing around delicious snacks while singing your favorite songs. Unfortunately, those gas station treats are typically packaged in single-use plastic. Pack your own snacks in reusable containers before you leave home to save money and minimize waste.
  2. Keep it hygienic: If you’re going to be on the road for multiple days, you’re probably going to need to bathe if you plan on having any companions on your trip. Rather than spending a ton of money on plastic-intensive travel-size toiletries or using the ones in your hotel, buy reusable travel-size containers. Better yet, if airline ounce limits aren’t an issue, bring full-size versions to reduce the chance of leaks.
  3. Fuel efficiency: Road trips typically require a lot of fuel, especially if your current vehicle has low gas mileage. Rent an affordable, fuel-efficient vehicle like a Prius from Jordan Toyota to save money on fuel and reduce your carbon footprint.

Start preparing for your zero-waste journey by calling Jordan Toyota’s service department to schedule a maintenance appointment. It’s an easy way to make sure your vehicle is healthy and safe for your upcoming trip.

The 2021 Toyota Camry is Safer and More Customizable

2021 Toyota Camry | Mishawaka, IN

Though the beloved Toyota Camry has been a popular sedan for decades now, it still manages to impress with high-tech connectivity gear, advanced driver awareness features, and sporty looks. For 2021, the Toyota Camry is safer and more customizable than previous model years.

A plethora of choices

In order to meet the wide variety of needs held by its extremely diverse users, the 2021 Toyota Camry has a total of 17 different powertrain and trim configurations. Drivers can choose from four powertrain choices that include a V6 gas engine, FWD and AWD four-cylinder engines, and a hybrid. Depending on which engine you select, you can choose from the LE, XLE, XSE, TRD, SE, and SE Nightshade trims. This much variety is not only unusual for a midsize sedan, but represents the most choices that Toyota has given Camry drivers to date.

Expanded safety technologies

The 2021 Camry will be the automaker’s flagship model for the all-new Toyota Safety Sense™ 2.5+ package that includes several new and improved protective features. The Pre-Collision System with Pedestrian Detection is now sensitive enough to detect bicyclists as well as pedestrians and vehicles. Additionally, the Rear Seat Reminder feature is now standard on all versions of the Camry.

Contact us at Jordan Toyota in Mishawaka for more information on the 2021 Camry as we wait for it to arrive on our lot. Or stop by to test-drive one of the 2020 models we have in stock.

Toyota Remains One of the World’s Most Valuable Automaker

2020 Toyota Prius Prime with Family | Mishawaka, IN

With the brand’s diverse lineup of affordable-yet-comfortable vehicles, significant advancements in the realm of fuel efficiency, and generous owner perks, it’s no wonder Toyota is one of the most beloved OEMs globally. According to the most recent BrandZ rankings, Toyota is one of the most valuable automakers in the world.

The “2020 Top 100 Most Valuable Global Brands” list from BrandZ ranks Toyota as the 48th most valuable brand in the world. Toyota was the only automaker on the list to crack the top 50, which shows that Toyota’s brand valuation is similar to some of the biggest juggernauts in the corporate world. The ranking values Toyota’s brand worth at a whopping $28.4 billion.

Experts suggest that the most valuable automakers — including Toyota — clearly demonstrate to consumers a commitment to future alternative fuel technologies like hybrid powertrains and hydrogen fuel cells. The brand’s dedication to serving Toyota vehicle owners is the most important contributing factor to its high brand valuation. “Toyota is creating differentiation not necessarily from design, but what they do provide is outstanding customer care and value,” said Kantar’s Guillaume Saint.

Visit Jordan Toyota in Mishawaka, IN, to see why Toyota is the most valuable automakers in the world. We’ll set you up with test drives of some of the newest models in our inventory.

Our Favorite Small Businesses in Mishawaka, IN

Chocolate Candy | Mishawaka, IN

In this global time of uncertainty, it is more important than ever to give back to the local businesses that make our small community great. Below, the team at Jordan Toyota has highlighted some of our favorite small businesses in Mishawaka, IN.

Practically Perfect: Bargain hunters and antique lovers alike will fall for Practically Perfect, a thrift store specializing in home décor and furnishings. The shop, located in Town & Country Shopping Center here in Mishawaka, IN, features a number of booths offering different wares to meet every style. Visit Practically Perfect today for all your vintage design inspiration.

The Prized Pig: If you thought delicious barbeque was only available in the deep South, you’ll be pleased as a pig in mud to learn that Mishawaka’s own Prized Pig restaurant is serving up delicious, authentic brisket, ribs, and wings on the daily. On top of scrumptious meat treats, The Prized Pig also offers homestyle sides like mac & cheese, corn bread, and baked beans.

Sanaa Chocolates: Looking for a treat to bring to a housewarming or on a first date? Sanaa Chocolates on Miracle Lane in Mishawaka offers gorgeous handcrafted confections to satisfy your sweet tooth. Whether you are interested in their chocolate turtles, bonbons, or peanut butter cups, Sanaa Chocolates has something for everyone.

Jordan Toyota is proud to be a part of the Mishawaka small business community. Remember to call us for your vehicular needs as we transition into a new season of driving this fall.

Toyota Ranks on 2020 Top 50 Companies for Diversity List

2019 Toyota Lineup | Mishawaka, IN

When it comes to hiring a diverse workforce, Toyota is one of the best in the automotive industry. In fact, Toyota was recently ranked 10th among the 2020 Top 50 Companies for Diversity. It was the only automotive manufacturer in the top 10 and only one of two in the top 50.

Toyota was first included on this list in 2013, where it was ranked 48th. In 2019, it ranked as 18th. This forward progression over the years shows how committed Toyota is to diversity and inclusion.

Helping Toyota achieve such a high ranking is its dedication to supporting diversity programs like the Boys and Girls Clubs of America along with working towards closing the gender gap in STEM fields.

“Across North America, we are building and strengthening partnerships with allies who embrace a common goal — to create a more inclusive society that celebrates and is enriched by our differences, which we view as an especially important attribute during these challenging times,” said Sandra Phillips Rogers, chief diversity officer and chief legal officer at TMNA.

Toyota leaders and employees also dedicate themselves towards volunteering and community service. The company has more than 95 employee groups called Business Partnering Groups that work to encourage inclusion and diversity. More than 40 percent of employees at Toyota’s North American headquarters are involved with one of these groups.

Pay homage to Toyota’s diversity when you test-drive its diverse lineup of quality models here at Jordan Toyota.

2020 Indiana Bucket List

Washington Park Zoo Entrance | Mishawaka, IN

Indiana is a great state to live in. We love living and working here in the Midwest and the great diversity of people who call this place home. If you are looking for ways to get to know Indiana better, here are some great Bucket List items to check off your list.

Jackson Home

If you love the Jackson 5 and Michael Jackson, head west to Gary to visit their childhood home. Sadly, you can’t tour the house’s interior, but you can share some special thoughts about the Jacksons on the landmark’s memory board.

Michigan City

Beautiful Michigan City is home to the Washington Park Zoo. Not only does this zoo have a spectacular collection of animals from all around the world, it also has some interesting historical buildings. While you’re in town, make sure to check out the restored pipe organ at St. Paul Lutheran Church.

Toyota Visitors Center

If you are willing to make the drive, head to Princeton to explore the Toyota Visitors Center. Here you can learn all about how Toyota makes their vehicles to increase your appreciation for the brand’s production practices and models.

Indianapolis Motor Speedway Hall of Fame

When there is not a race going on, you can learn about some of the most famous racers and car at the Hall of Fame Museum. It’s a rewarding stop that any gearhead should add to their Indiana itinerary.

Jordan Toyota wishes you and yours a safe and healthy rest of the summer. Remember to call us for any vehicular questions you have or to schedule a seasonal service appointment for your Toyota model.